Trade Show News

Trade Show Staff Training Tips: What You Need to Know

It goes without saying that the staff you employ for your trade show should be very familiar with your products. However, what other trade show staff training tips are necessary? In this article, we will take a look at a few ideas for training and how you can help your staff make the most of their time.

There is no room for doubt one of the single most important aspects of any company's trade show presence is the behavior, knowledge and professionalism of its trade show representatives. With this fact in mind, it only makes sense that attention is giving to improving your staf...read more
Tue, 11/01/2011 - 20:12

Unique Trade Show Ideas

In preparing for a trade show, you should be looking for unique trade show ideas that help to promote and sell your products and services. In this article we will look at a few ideas that you might want to incorporate for your next event.

Unique Trade Show Ideas Designed for Results

Having unique trade show ideas is important if you want to get your goods or services seen and recognized. It is vital that you remember that while trade shows make for an excellent opportunity to connect with potential consumers, trade shows also come with a lot of competition for p...read more
Thu, 09/15/2011 - 21:08

Trade Show Budget Secrets

In today’s uncertain economy, it only makes sense to consider trade show budget secrets. This article explores some steps that you can take to avoid breaking the bank.

Trade Show Budget Secrets

Maximizing your trade show investment is a priority. Luckily, there are many different ways that you can squeeze just a little extra out of your dollar. Knowing a few tricks to reducing costs can go a long way towards saving you big and making your next trade show experience all the more pleasant. Here are a few easy to implement ideas that can make a difference.

The Best Trade Show Giveaways

In preparing for a trade show, companies must consider the best trade show giveaways. When making a decision on your giveaways, consider the items that people would actually want and use. In general, the ideal giveaways are the ones that will not only draw people to your booth, but also will be used by your potential clients.

The Best Trade Show Giveaways are the Ones People Really Want

Who doesn't like getting free stuff? Everyone loves a good giveaway and this fact can definitely be used to your advantage at the next trade show. Due to the fact that most comp...read more
Thu, 08/25/2011 - 19:27

Managing Trade Show Leads

Managing trade show leads is a key part of your attendance at trade shows. It is essential to motivate potential clients with prizes and incentives and also to take time to log these leads properly.

Managing Trade Show Leads

Odds are that you have put a lot of work into your trade show endeavors. You have invested time in finding the right signage and in training your staff, and that means that each and every lead is valuable to you. In this article, we will take a look at how you can handle your trade show leads so that you can convert more of these leads into...read more
Mon, 08/22/2011 - 20:19